For Those WhoFor Those WhoWon't ChangeWon't ChangeTo Fit InTo Fit In

Bold designs for bold individuals. Express yourself unapologetically with premium streetwear that refuses to blend in.

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FREE SHIPPING ABOVE ₹1499100% SECURE CHECKOUT10-DAY REPLACEMENTPREMIUM 240 GSM COTTONSUPPORT ARTISTIC STREETWEARFREE SHIPPING ABOVE ₹1499100% SECURE CHECKOUT10-DAY REPLACEMENTPREMIUM 240 GSM COTTONSUPPORT ARTISTIC STREETWEARFREE SHIPPING ABOVE ₹1499100% SECURE CHECKOUT10-DAY REPLACEMENTPREMIUM 240 GSM COTTONSUPPORT ARTISTIC STREETWEAR

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CHROME BACK

The chrome back symbolizes a strong backbone, portrayed through a metallic chrome structure that conveys resilience and strength. This visual aligns with the brand’s tagline... “For those who won’t change to fit in” which directly expresses the brand’s core identity, bold individuality and unwavering self confidence.

₹599

HUMAN TONGUE

Human speech can be more dangerous than physical actions, as words often wound deeper and last longer. This idea is symbolized through a venomous scorpion merged with a human skull, where the scorpion’s poisonous tail represents the human tongue. Once the tail strikes... just like hurtful words... the damage cannot be taken back. The pain it causes leaves a lasting mark which emphasizes the permanent impact of spoken harm.

₹599

SELF PORTRAIT

The Self Portrait represents the designer’s own identity and his love for sunflowers which symbolizes the warmth and optimism inside him. The quote “Nee orikkalum nannavoola(malayalam)” (“Tum kabhi nahi sudharoge”) in hindi, is used as a statement of self acceptance expressing that he chooses to stay true to himself, even if it means being the “odd one out.”

₹599

SAVE THE FLOWER

Delicate and beautiful the flower rests in a gentle palm not as something taken but as something cared for, something which should be preserved from picking.

₹599